Brent Avila

About Brent Avila

I lead with the belief that strong results come from a combination of high standards, clear thinking, and trust-based people leadership. As my scope has grown, my impact has increasingly come from designing systems, standards, and leadership mechanisms that allow teams to execute independently and at scale.I operate at an enterprise level, connecting strategy, execution, and customer outcomes while diving deep where necessary to improve decision quality and raise the bar. I’m known for bringing clarity in complex environments, aligning diverse stakeholders, and stepping into ambiguity to keep work moving forward—especially during periods of change or constraint.Developing people is central to how I lead. I invest deeply in coaching, mentoring, and building leadership bench strength, creating environments where individuals are challenged to think big, act as owners, and grow their careers while delivering high-quality outcomes.At broader scope, my focus is on institutionalizing what “good” looks like—establishing durable standards, simplifying systems, anticipating second-order effects, and balancing short-term execution with long-term scalability in service of customers and the business.

Experience

1. Head of Category Management & Retail Operations, Amazon Fresh

   Amazon

   Jan 2020 — Present · Seattle, WA, US

Education

• Arizona State University, W. P. Carey School of Business

  MBA

• Arizona State University

  B.A.