Brenna Carlyle Duff

VP of Product and Creative Director at Halfdays

Role
VP of Product and Creative Director at Halfdays
Location
Brooklyn, NY, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Brenna Carlyle Duff

Strategic Product Leader with 16 yrs\' experience in startup, management + entrepreneurial fashion businesses, specializing in womens ready-to-wear, outerwear, and active. Experienced in launching and scaling businesses, elevating brand positioning and creative direction, and driving rapid increases in revenue growth.

Experience

  1. VP of Product and Creative Director

    Halfdays

    Jan 2023 — Present · New York, NY, US

    Creates and sets product strategy, long-term product vision and positioning, and business expansion. • Directs concept, merchandising and strategic product roll out. Oversees all aspects of Product including Design, Dev\'t, and Technical Design teams. • Determines and executes Creative Direction for each collection\'s campaign imagery and video.

Education

  • Ryerson University

    Bachelor of Design, Fashion Design

    2005 — 2007

  • Fashion Institute of Technology

    AAS, Fashion Design

    2008 — 2009

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