Brendan Ward
Retail & Consumer Strategy | Ex-Amazon | $500M+ P&L | Retail Transformation & Growth | MBA, Duke University
- Role
- Sr Manager at Bain & Company
- Location
- Austin, TX, US
- LinkedIn followers
- 500 followers
About Brendan Ward
I’m an executive leader with 15+ years of experience driving revenue acceleration, operational excellence, and digital transformation across retail, grocery, and eCommerce. My career has focused on helping organizations scale, improve customer experience, and unlock profitable growth. I’ve managed $500M+ P & Ls across digital and physical channels, built and led high-performing teams across North America, and partnered closely with vendors and suppliers to deliver results.My career began at Abercrombie & Fitch, where I managed a multi-million-dollar store and hundreds of associates, grounding me in operational rigor, team leadership, and sales accountability. After earning my MBA from Duke University, I joined Deloitte’s retail practice, advising Fortune 100 retailers across formats and channels. I led large-scale transformations and strategy initiatives across store operations, marketing, finance, and supply chain for apparel, luxury, department store, and off-price clients. At Amazon, I’ve held leadership roles across both B2B and B2C businesses. In Amazon Business, I owned enterprise partnership strategy for Fortune 100 tech vendors, unlocking assortment expansion and building new pricing capabilities for B2B customer acquisition. At Amazon Fresh, I led North America pricing and promotions, shaping strategy, driving operations, and influencing our product and technology roadmap (AI pricing models, promotion optimization tools, and more). Most recently, as a Division Merchandising Manager, I oversaw the Beverage categories across 12 regions, 50+ ecommerce sites, and 50+ physical stores, owning assortment, merchandising, trade planning, vendor negotiations, and a $500M+ P&L. I’m passionate about scaling teams, modernizing processes, and using data, technology, and partnerships to drive meaningful business outcomes.
Experience
Sr Manager
Mar 2026 — Present · Austin, TX, US
Education
MIT Sloan School of Management
Exec. Ed., Strategic Management
2011 — 2011
Georgia Institute of Technology
Biology
2003 — 2004
Duke University - The Fuqua School of Business
Master of Business Administration (MBA), Finance, Strategy, Healthcare Sector Management
2012 — 2014
University of Miami
BS, Advertising, Psychology
2004 — 2007
Skills
- Branding
- Marketing Analytics
- Business Development
- Lead Generation
- Consulting
- Marketing Strategy
- Strategic Planning
- Market Analysis
- Product Development
- Strategy
- Data Analysis
- Financial Modeling
- Management Consulting
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