Brendan Dolan

VP of Dealer Operations @Karfarm

KarFarm fundamentally changes how online shoppers engage with car dealerships. In a typical dealer website, a customer converts on a brand devaluing term, like \"Get E-Price\" or some poorly converting term like \"Schedule Test Drive.\"KarFarm takes that shopper and routes them to a roster of the sales staff, merchandised and professionally marketed. We take professional photos, write engaging biographies of the staff, highlight languages spoken, and aggregate reviews that mention them online, and in our platform, and assign them a star rating. As the staff turns over, we revisit the store to ensure proper usage and staff representation.Once a customer has selected their salesperson, a chat session is opened, pinging the mobile app of the salesman. No more CRM response time, no more customers that don\'t answer emails, and no more time leaving voicemails to customers who never answer their phone. Just immediate mobile to mobile communication.