Brenda Forman
President @ Merlot Marketing, Inc. | Marketing Communications, Strategy, Creative Direction + Team Development
- Role
- President at Merlot Marketing
- Location
- Sacramento, CA, US
- LinkedIn followers
- 500 followers
About Brenda Forman
Intuitive in my marketing approach, I bring a wealth of experience in numerous industries. From high-end kitchen appliances and gourmet chocolates to inertial-measurement products and telecommunications solutions, I have guided numerous clients through brand development workshops; developed sound messaging platforms that have helped launch new brands and elevate existing brands to the next level; and have developed strategic marketing plans, communication strategies, and promotion schedules for new product launches. With over 22 years of marketing experience, I\'ve secured numerous international and national awards in categories such as website development, advertising creative, corporate identity and the execution of strategic public relations campaigns. Overseeing and executing millions in media buys and added-value, I was named Media Person of the Year by the American Advertising Federation, Sacramento Chapter and recently was recognized as Sacramento Business Journal\'s 40 Under 40.Specialties: Brand strategy, communication strategy, client relations, media relations, media planning and buying, account supervision and management, social media and creative development.
Experience
President
Jun 2023 — Present
Education
California State University-Sacramento
BS Business Administration, Marketing
1999 — 2002
Skills
- Market Planning
- Creative Direction
- Digital Strategy
- Digital Marketing
- Media Planning
- Brand Management
- Marketing Strategy
- Social Media
- Media Buying
- Marketing
- Advertising
- Brand Architecture
- Strategic Communications
- Public Relations
- Media Relations
- Brand Developement
- Marketing Communications
- Brand Development
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