Brenda Dentinger
Growth-focused marketing leader skilled in driving success through impactful programs, team building, marketing technology and AI.
- Role
- Head of Marketing at Biopac Systems, Inc
- Location
- Santa Barbara, CA, US
- LinkedIn followers
- 500 followers
About Brenda Dentinger
Marketing team leader with expertise in go-to-market strategy/execution, branding, tactical campaign management, lead generation, customer marketing, AI, database marketing, marketing automation, marketing project management, and team building. I am known for: • fearless ability to create, build and execute programs• strong problem solving and analytical skills• ability to build teams and programs from scratch, without direction• fiercely pursuing business goals • team leadership• strategic thinking • producing results• boundless energySpecialties: marketing project management, product marketing, growth marketing, direct marketing, branding, marketing automation, lead generation, customer acquisition, digital marketing, trade show management, social media, search marketing, project management, web site management, campaign management, and market research.
Experience
Head of Marketing
May 2017 — Present · Goleta, CA, US
Member of the leadership team, reporting directly to the CEO. Oversee development and execution of marketing strategies and programs including branding, lead generation, CRM, marketing automation, content marketing, events and digital marketing. Lead marketing team to drive growth in all channels. Develop and manage budget, plan and KPI dashboard. Collaborate with sales to drive results.
Education
Mills College
BA
Skills
- Search Advertising
- Analytics
- Demand Generation
- Campaign Management
- Online Advertising
- Web Analytics
- Integrated Marketing
- Product Marketing
- Social Media Marketing
- Go-to-Market Strategy
- Webinars
- Marketing Management
- Salesforce.com
- Affiliate Marketing
- B2b
- Direct Marketing
- Marketing Strategy
- Product Management
- Market Research
- Customer Relationship Management (Crm)
- Saas
- Trade Shows
- Positioning
- Sem
- Customer Marketing
- Event Planning
- Multi-Channel Marketing
- E-Commerce
- Messaging
- Software as a Service (Saas)
- Digital Marketing
- Marketing Automation
- B2b Marketing
- Product Launch
- SEO
- Marketing Communications
- Direct Mail
- Event Marketing
- Marketing
- Lead Generation
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