Brenda Beauchamp
- Role
- Vice President, Global Marketing, Diagnostics Division at Grifols
- Location
- Durham, NC, US
- LinkedIn followers
- 500 followers
About Brenda Beauchamp
Dynamic, results-oriented, strategic marketing leader with technical background…
Experience
Vice President, Global Marketing, Diagnostics Division
Nov 2021 — Present
Global marketing leader for the Diagnostics portfolio including Donor Screening, Blood Typing Systems and Clinical Diagnostics solutions. Leading a high-performing team focused on product management, customer marketing, digital transformation, marketing operations, market research and market access. Focus on strategic planning, portfolio enhancement/expansion, Voice of Customer, KOL development, value based messaging, digital transformation, branding, defining effective marketing strategies and executing tactics, delivering results that support profitable growth.
Education
D'Amore-McKim School of Business at Northeastern University
MBA
Duke University
BSE, Biomedical Engineering
Worcester Polytechnic Institute
MS, Biomedical Engineering
Skills
- Oems
- Emerging Markets
- Disposables
- Trade Show Planning
- Product Lifecycle Management
- Needle Safety
- Interventional Cardiology
- Strategy
- Team Leadership
- Marketing Communications
- Product Launch
- Event Planning
- Marketing Strategy
- Pharmaceutical Validation Equipment
- Iso 13485
- Pricing Strategy
- Program Management
- Manufacturing
- Management
- Plannning
- Surgeons
- Capital Equipment
- Marketing
- Market Development
- Vascular
- Market Pricing
- Sales
- Patient Monitoring Equipment
- Leadership
- Women's Health
- Fetal Monitoring
- Product Marketing
- P&L Management
- Colposcopy
- Strategic Planning
- Medical Devices
- International Marketing
- Fda
- Operating Room
- Design Control
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