Brenda Karls-Skalecki
Sr Shopper Marketing & Customer Engagement Leader, Adult & Feminine Care @Kimberly-Clark
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WORK HISTORY
Sr Shopper Marketing & Customer Engagement Leader, Adult & Feminine Care @Kimberly-Clark
AFC headquarter omni-channel lead for shopper marketing, owned future year annual operating planning process, and led strategic customer engagements for top 12 retailers. Controlled strategic shopper planning and execution of retail media and in-store brand plans.
EDUCATION
University of Wisconsin–Oshkosh
MBA, Marketing Emphasis
University of Wisconsin–Oshkosh
BBA, Double Major: ITS & Finance
ABOUT BRENDA KARLS-SKALECKI
Strategic, results-driven Sales & Marketing Leader. Enthusiastic and passionate about building talent in others and self, with a win-consistent mindset, continuously exceeding expectations. Praised for outstanding communication, collaboration, and agility to adapt to unforeseen circumstances. Authentic leader, with a high-level of integrity, who manages and works with cross-functional teams to develop and execute plans seamlessly.Experience in: Sales Customer Marketing Sales Management Strategic Planning Annual Planning Product & Process Innovation Marketing Pricing Go-To-Market Planning & Implementation S & OP Implementation Demand Forecasting Trade Management Organizational Design Change Management Agency Management Talent Development
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