Brenda Coyle
E-Commerce Director | Growth Strategist | Financial Planner | Building Relevance through Brand Innovation and Renovation
- Role
- Director of Sales Cuisinart at Conair LLC
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Brenda Coyle
Proven e-commerce strategist, people champion, and change catalyst with expertise in retail, fashion and product lifecycle management. I have a history of driving sales, profit and growth in top-tier global brands as iconic as Nike, Under Armour, Kate Spade, Amazon, Starbucks, Ann Taylor and many others.I love building healthy, resilient, and sustainable business cultures for employers, employees and vendors. My ability to embrace opportunities, envision outcomes and lead both teams and organizations to reach new levels is what fuels my success. Over the past twenty years, I have been an entrepreneurial and independent thinker with a leadership and work style characterized by agility and ingenuity. I have guided companies in various industries, from pioneering startups to uber-competitive global corporations, and I am well-versed in financial planning, merchandising, product development and navigating market complexities in high-growth, fast-paced environments. Nothing slows me down. In a constantly changing marketplace, I enjoy setting new directions, providing new perspectives and rolling up my sleeves to jumpstart results across all levels, from top to bottom.Specialties: Building Alliances | Business and Financial Planning | Organizational Change | Product Lifecycles | Product Management | Inventory Management | Strategic Accounts | Hiring and Mentoring Talent | Multi-Category Management | Demand Generation | Forecasting | Reporting | Cross-Team Collaboration | Metric Analysis | Scaling Tools and Processes | Omnichannel Strategies
Experience
Director of Sales Cuisinart
Jan 2022 — Present
Director of Sales leading the Cuisinart brand performance on Amazon. Own the brand strategy, development of initiatives to increase market share and achieve aggressive sales goals, optimization of partnership with Amazon and management of the seamless execution and presentation of Cuisinart on the Amazon platform.
Education
University of Washington
Bachelor of Business Administration (B.B.A.)
Skills
- Product Marketing
- Merchandising
- Forecasting
- Pricing
- Analytics
- Strategy
- E-Commerce
- Product Development
- Product Management
- Management
- Retail Buying
- Retail
- Financial Analysis
- Start-Ups
- Inventory Planning
- Sales
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