Scott Allen
Content Author Aem (Adobe Experience Manager) @Elevance Health
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WORK HISTORY
Content Author Aem (Adobe Experience Manager) @Elevance Health
Kansas City, MO, US
Primary duties include, but are not limited to:• Partners with Developers and Content Owners to ensure the site complies with Web standards and style guidelines.• Work with web designers to develop appropriate look and feel for company website and microsites.• Supporting IT implementation of new web features and enhancements.• Ensures the site is fully compliant with applicable regulatory requirements, standards and guidelines.• Ensure that business needs are understood in order to make appropriate web content, content placement and navigation decisions.• Providing website updates and creating new web pages using CMS.• Utilize customer feedback for creation and modification of digital content.• Able to communicate feedback from developers to business partners. • Advocate for how and what is built regarding the enterprise content management system. • Act as the liaison between content manager, digital product owners, and developers regarding the workflow of the content and how and where it renders.• Liaison with developers to make sure that our content user stories are clear and accurate in managing and maintaining the content.
EDUCATION
Stillwater High School
diploma, HIGH SCHOOL/SECONDARY DIPLOMAS AND CERTIFICATES
The University of Kansas
BFA, Painting
ABOUT SCOTT ALLEN
Are you struggling to attract new business from digital marketing via your website, Google, Facebook or LinkedIn? Are you communicating effectively with your established customer base? Is your business getting all the new inquiries it needs each month in order to grow? I help dental practices grow rapidly and predictably by sending them ready-to-go patients. I\'m a veteran digital marketer. For more than 20 years, I\'ve been helping business owners and medical professionals solve their marketing problems through creative approaches and business-driven insights. Your marketing is only as effective as the ROI it produces - otherwise you\'re wasting money and time. The dental practices we work with are thriving and profitable. We ensure that both doctors and hygienists are busy with high production cases week after week, month after month. What would it look like if your practice consistently attracted high-value patients for cosmetic, sedation or implant dentistry? Want to know how we do it? Here\'s our differentiator: Dr. Kelly. Still in practice, Dr. Kelly has 25+ years of experience running his own multi-doctor, multi-hygienist office. As a member of the Breakthrough Dental Marketing team, he offers complimentary consultations enabling you to meet the goals you have for your dental practice. Contact me to schedule a call with Dental marketing specialist Intent Based Marketing, Google Optimization, Facebook Advertising Social Media and Reputation Management Project management, business intelligence, adult education If you\'re ready to grow your dental practice, let\'s talk. Let me show you the breakthrough you\'ve been searching for. Email s••••@breakthroughdentalmarketing.com or visit our website at 91••••••07
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