Brayden Stanton
Data Scientist | Data-Driven Insights & Behavioral Science Expert | Driving Business Growth Through Data
- Role
- Lead Research Scientist at Gotara
- Location
- Tacoma, WA, US
- LinkedIn followers
- 500 followers
About Brayden Stanton
Data isn’t just numbers; it’s a story waiting to be told. As a Lead Research Scientist, I…
Experience
Lead Research Scientist
Jul 2020 — Present · Seattle, WA, US
Since joining Gotara, I have led comprehensive research programs that transform behavioral data into actionable business strategies. As the primary author of two industry-leading reports, I have established personal and organizational thought leadership in the market. Data Infrastructure & Analytics: I designed and implemented over 50 KPIs across Apache Superset and Power BI, reducing reporting cycles by 30% while delivering real-time executive dashboards. I automated 50% of data preparation workflows using Python and SQL, saving more than 20 hours weekly and improving data accuracy. I applied advanced statistical methods (ANOVA, regression analysis, factor analysis) and NLP techniques to identify key behavioral patterns and business drivers.Product Strategy & User Experience: I collaborate directly with UX/UI teams to prototype new features and design A/B testing frameworks. I translate research findings into business requirements documents that guide product development. I ensure data-driven decision-making by balancing quantitative insights with qualitative user feedback.This role combines strategic thinking, technical execution, and cross-functional collaboration to drive measurable business impact through data science and user research.
Skills
- Customer Service
- Photoshop
- Training
- Microsoft Word
- Social Networking
- Social Media
- English
- Leadership
- Powerpoint
- Microsoft Excel
- Research
- Public Speaking
- Teamwork
- Management
- Microsoft Office
- Sales
- Time Management
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