Brandon McKay

About Brandon McKay

As a Senior Reliability and Maintenance Consultant, I’m passionate about helping organizations achieve world-class reliability and asset performance. With over a decade of experience in Industry 4.0, I’ve worked alongside some of the most recognized names in manufacturing to transform their operations—boosting uptime, reducing costs, and fostering a culture of reliability excellence.My expertise encompasses Total Productive Maintenance (TPM), Predictive Maintenance (PdM), and Root Cause Analysis, enabling manufacturing plants to transition from reactive maintenance practices to structured, data-driven proactive strategies. I have had the privilege of building and leading reliability teams, deploying AI/ML-powered solutions, and integrating digital models, IoT, and traditional PdM techniques to modernize industrial operations. These initiatives have led to substantial cost reductions and fostered high customer satisfaction and retention.Beyond the technical aspects, I believe reliability is as much about people as it is about machines. Collaboration, mentorship, and strong relationships are at the heart of my approach. I thrive in environments where cross-functional teams come together to solve tough challenges, and I take pride in empowering maintenance professionals with the tools and knowledge they need to succeed.Over the years, I’ve supported industry leaders such as Whirlpool, Bayer, GE Appliances, Mitsubishi, Phillips 66, UTC Aerospace, PolyOne, Haier, L3 Harris, Darling Ingredients, Mars Wrigley, BASF, Aerojet Rocketdyne, Raytheon, GEON, and Aviant, among others. These experiences have given me a broad perspective on global reliability needs, from plant-level execution to enterprise-wide reliability strategies.If you\'re looking for a trusted partner to drive uptime, optimize maintenance strategies, and harness the power of AI, IoT, and predictive analytics, let’s connect. I’d love to explore how we can work together to push the boundaries of what\'s possible in reliability and maintenance.

Experience

1. Regional Sales Manager

   Shoreline AI

   Oct 2022 — Present · Huntsville, AL, US

   Shoreline AI is at the forefront of reliability science and technology, driving the innovation and implementation of the most advanced reliability platform and software in the industry.As a Key Account Manager, my primary responsibility is to act as a consultant and trusted advisor to my customers. My focus is on understanding their pain points and challenges, and working with them to find solutions that drive uptime and deliver tangible benefits. My role is to be a trusted partner who is fully invested in their success. While sales is a secondary goal, it is important to note that my approach is not one of simply trying to sell products, but instead of finding the right solutions that truly meet the needs of the customer. I strive to build long-lasting relationships with my customers, based on mutual trust and a deep understanding of their unique challenges and goals. By doing right by the customer and delivering value, I believe that sales will follow as a natural outcome.As a Sales Manager for a SaaS APM company with a focus on AI and machine learning, I am responsible for driving sales and revenue growth in North America, South America and Europe. I work closely with key stakeholders and decision-makers to understand their business needs and provide solutions that leverage the latest AI and machine learning technologies to optimize performance and reduce downtime.

Education

• Widener University

  Bachelor's degree

  2006 — 2010

• Lawrence Academy

  High School Diploma

  2002 — 2006