Brandon Jaffuel
Principal Product Owner, Commercial Wine
- Role
- Principal Product Owner, Commercial Wine Business at GALLO
- Location
- Modesto, CA, US
- LinkedIn followers
- 500 followers
About Brandon Jaffuel
Specialties: Category Management, Shopper/Consumer Insights, Sales Technology and Innovation, Retailer & Syndicated Data Management, Contract Management, Sales & Marketing Analytics, Employee Development
Experience
Principal Product Owner, Commercial Wine Business
Jan 2021 — Present
Lead all things product for Gallo\'s largest multi-billion dollar business unit- Drive strategic discussions and prioritization of business initiatives- Lead multiple agile/scrum teams to execute against all business unit product initiatives (new brands, new items, packaging changes, new capabilities, etc)- Act as liaison between business unit and Supply Chain, Operations, Quality, Engineering, Sourcing, etc and make decisions on any variance from standards
Education
California State University, Stanislaus
BS, Marketing
1996 — 2001
Skills
- Contract Management
- Pricing
- Analytics
- Market Planning
- Management
- Consumer Products
- Sales Management
- Sales
- Brand Management
- Cross-Functional Team Leadership
- Marketing Strategy
- Crm
- Wine
- Ac Nielsen
- Customer Insight
- Marketing
- Competitive Analysis
- Product Management
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