Brandon Fuller

Digital Communications Optimization Lead @ TruStage | Salesforce Marketing Cloud | Email Marketing | Marketing Automation

Role
Digital Communications Optimization Lead at TruStage
Location
Sumter, SC, US
LinkedIn followers
500 followers

About Brandon Fuller

Certified Salesforce Marketing Cloud professional with 10+ years of hands-on experience driving digital marketing success across e-commerce, insurance, and real estate. I specialize in email marketing, audience segmentation, and marketing automation building personalized, data-driven campaigns that convert.I started my marketing career in the vacation rental and real estate industry, helping people rent or buy a home along North Carolina\'s Outer Banks. I then transitioned to leading digital marketing for an organization that operates the world’s largest hang-gliding school and 20+ retail stores along the East Coast, mostly clustered in the Carolinas. Next, I dove into the fast-paced world of e-commerce, leveraging drop shipping and affiliate marketing to sell officially licensed sports merchandise online. I managed, grew, and monetized a large, segmented email list (covering NFL, MLB, NCAA, and more) using tools like Klaviyo, ClickFunnels, MailChimp, Shopify, ActiveCampaign, and Zapier. This experience sharpened my skills in email marketing, audience segmentation, and data-driven strategy.In 2020, I transitioned to the insurance industry and joined Marsh, where I now lead marketing efforts for Marsh Affinity’s e-commerce vertical. My work focuses on helping small business owners understand the importance of insurance and making it as easy as possible for them to protect what they’ve built. In my current role, I am the Digital Communications Optimization Lead responsible for enhancing our existing triggered emails and journeys and helping to shape the strategy of new touch points to drive engagement and revenue. Over the past decade, I’ve gained hands-on experience in everything from marketing automation and SEO to graphic design and paid search. I’ve also spent the past five years specializing in Salesforce Marketing Cloud, earning three certifications and developing advanced technical skills in HTML, CSS, AMPscript, and SQL. What I love most about digital marketing is how it constantly challenges me to find new ways to solve problems and connect with audiences.

Experience

  1. Digital Communications Optimization Lead

    TruStage

    Nov 2025 — Present · SC, US

Education

  • The Ohio State University

    Bachelor of Science (BS), Strategic Communication

    2009 — 2012

Skills

  • Google Adwords
  • Event Planning
  • Email Marketing
  • Fundraising
  • Marketing Strategy
  • E-Commerce
  • Social Media Marketing
  • Microsoft Excel
  • Powerpoint
  • Photoshop
  • SEO
  • Customer Service
  • Microsoft Word
  • Blogging
  • Online Marketing
  • Digital Marketing
  • Press Releases
  • Social Networking
  • Microsoft Office
  • Marketing Communications
  • Facebook
  • Advertising
  • Ppc
  • Social Media
  • Public Relations
  • Marketing

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Brandon Fuller — Digital Communications Optimization Lead at TruStage in Sumter, SC, US | Unifers