Brandon Taylor
US & Canada Marketing Manager @ GeoMax Positioning part of Hexagon | Strategy, B2B, GTM, Digital, Communications
- Role
- Us & Canada Marketing Manager at Geomax Positioning
- Location
- Logan, UT, US
- LinkedIn followers
- 500 followers
About Brandon Taylor
As the US and Canada Marketing Manager at GeoMax Positioning part of Hexagon, I lead the B2B marketing strategy and demand gen for a comprehensive portfolio of construction and surveying equipment and software. With more than 15 years of experience in the technology and education sectors, I have a proven track record of creating ROI-driven marketing strategies and successfully executing campaigns across digital, social, email, influencer, and partner channels. I love learning how to use new technologies, like generative AI, to improve output and efficiency across marketing teams. I am also passionate about finding creative, measurable solutions to help sales teams consistently hit their revenue goals. I hold HubSpot, AMA, and Google Ads certifications, and I am always eager to learn new skills and technologies to enhance my marketing performance and add greater value to my employer.
Experience
Us & Canada Marketing Manager
Jan 2020 — Present · Logan, UT, US
GeoMax provides a comprehensive portfolio for the global construction and surveying equipment market. Our systems include easy-to-use, highly productive total stations, GNSS instruments, unique software, rotating and layout lasers, optical and digital levels, and accessories. Our portfolio is known for robustness, ease-of-use and outstanding software designed by, and for, users in construction and surveying. From our base in Europe, our technology is supported by a broad sales, support and…
Education
Utah State University
Master's degree, Human Resources Management
Utah State University
Bachelor's degree, Public Relations, Corporate Communications
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