Brandon

Brandon

Marketing Student @ Fordham Gabelli School of Business | Marketing Scholar Candidate | COO of Fordham Marketing Club

Role
Social Media Intern at Primerica
Location
New York, NY, US
LinkedIn followers
500 followers

About Brandon

I’m a Sophomore at Fordham University’s Gabelli School of Business pursuing a B.S. in Marketing with a 3.5 GPA. I graduated from high school in Hartford, Connecticut, before moving to New York City to pursue my business degree. I am pursuing marketing internships for Summer 2026 and Fall 2026. At Fordham I am a Marketing Scholars Candidate, one of 50 students selected for a program aimed at providing unique, high-profile opportunities to advance marketing careers through visits to leading agencies and exposure to other industry professionals. I also serve as the Chief Operating Officer of the Fordham Marketing Club where I collaborate with e-board members to plan and execute programming for one of the most active and robust student clubs on campus. I also work as a Fordham Career Ambassador, where I help facilitate professional development programming and networking events for Lincoln Center students.My past internships have allowed me to apply my classroom business skills in real-world settings. As a Social Media Intern at Primerica, I planned and executed social media strategies across TikTok and Instagram, translating complex financial concepts into digestible content and creating 3–5 posts weekly using Canva and CapCut. I tracked performance metrics including views, impressions, and followers to optimize engagement and improve content performance. As an Event Planning Intern for the International Advertising Association’s Global B2B Brand Summit, I supported the execution of a large-scale professional development event featuring industry leaders from BNY, Google Ads, Amazon Business, LinkedIn, and HSBC, with over 200 attendees. Within Fordham’s academics, two hallmark programs allowed me to work in team settings for extended periods where I generated deep analysis and research to support large final presentations. As part of Gabelli’s Consulting Cup, I worked with a team to conduct a comprehensive competitive and strategic analysis of Zoom and developed “Front Row by Zoom,” a live-streaming entertainment feature that we pitched using a 36-page deck to a panel of experts. During my freshman year, my team participated in the Ground Floor Challenge, and developed an integrated business plan for “Bucket List,” an app designed to transform social media inspiration into real-world experiences. You may contact me at b•••@fordham.edu. I look forward to hearing from you!

Experience

  1. Social Media Intern

    Primerica

    Aug 2025 — Present · New York, NY, US

    Plan and execute the social media strategy across Tik Tok and Instagram platforms for a financial services company focused on providing term life insurance, investment products/mutual funds, and financial education to middle-income families, leveraged Canva And CapCut to develop digital assets for 3-5 weekly posts that translated complex financial concepts into digestible messages, driving engagement and online presence -Tracked performance metrics including views, impressions, and followers to optimize content strategy

Education

  • The London School of Economics and Political Science (LSE)

    Marketing

  • Berklee College of Music

    Music Business

  • Choate Rosemary Hall

    High School Diploma

    2020 — 2024

  • University of Hartford

    Film/Videogame scoring

  • Fordham Gabelli School of Business

    Bachelor's degree, Global Business-Marketing With Consumer Insights Concentration

    2024 — 2028

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Brandon — Social Media Intern at Primerica in New York, NY, US | Unifers