Brandi H.
Passionate Product Designer | User Experience Researcher | Delivering Impactful Experiences
- Role
- User Experience Designer at Best Buy
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Brandi H.
Driven by user-centered design and data-informed problem-solving. Experienced…
Experience
User Experience Designer
Oct 2024 — Present · Seattle, WA, US
Partnered cross-functionally with Product and Engineering teams to design the RWB platform migration, modernizing legacy workflows (Nova, STAR, SmartParts) and integrating Apple GSX to improve efficiency. Transformed fragmented processes into streamlined, guided workflows informed by continuous feedback.Conducted heuristic reviews and implemented design system components across dated flows, ensuring consistency, accessibility, and scalability throughout the platform.Contributed to the redesign of the in-store digital map, improving accessibility, readability, and navigation for 35M+ annual visits, unlocking a $10M engagement opportunity.Partnered with cross-functional teams to design MyAds, an internal advertising platform for marketplace sellers, enabling campaign creation, management, and optimization directly within Best Buy’s ecosystem, driving visibility and new revenue streams.Recognized by leadership for “transformative design contributions.”
Education
Thinkful
UX/UI Immersive Program
2020
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