Mike Baron
Rainmaker | Leading strategic execution where next-gen technology and enterprise AI converge in Media & Sports—consistently delivering scalable, predictable revenue growth.
- Role
- Senior Vice President, Enterprise Sales at Prime Focus Technologies
- Location
- Los Angeles, CA, US
- LinkedIn followers
- 500 followers
About Mike Baron
Visionary leader with substantial experience in meeting sales targets through strategy and planning, sales messaging, asset development, account management, and partnerships.Performance proved in generating over $500M over the course of career through proactive business development efforts.Well-balanced at all levels: vision vs. execution, strategic vs. tactical, and individual vs. collective. “Agent of change” for exceeding sales growth and adoption goals of SaaS products, specifically within enterprise accounts.Strengths lie in leveraging best practices for territory planning, forecasting, sales enablement, pipeline management, value-based sales strategies, and expansion into existing strategic accounts.Recognized for leading and empowering cross-functional teams by improving the scalability, efficiency, and effectiveness across the full range of business development activities; committed to continuing a culture of innovation.Please feel free to contact me via email with any thoughts, comments, or questions about my work I\'m always interested in making new professional acquaintances.
Experience
Senior Vice President, Enterprise Sales
Jan 2023 — Present · Los Angeles, CA, US
Leading Enterprise Sales of AI-driven technology solutions across the media, entertainment, and sports industries. Responsible for strategy, implementation, and managing cross-functional teams for net-new business through tailored solutions in media and digital content management, content discovery, creation, and automation. Delivering solution-driven results at scale, enabling operational efficiencies, cost reduction, and monetization. Spearheaded GTM strategy and successful implementation of agentic workflow solutions, increasing operational efficiencies and monetization. Led the adaptation and implementation of active archive solutions, transforming passive archives through AI-driven automation to enhance content discovery and optimization. Cultivated and manage strategic partnerships with hyperscalers including Microsoft, AWS, and Google.
Education
University of Arizona
Bachelor’s Degree, Entrepreneurialship/Marketing
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