Braelyn McCalister
Focused on delivering impactful campaigns that drive growth. 🌄 Outdoor Enthusiasts 🎨 Curious Creative ✨ Mindful Strategist
- Role
- Marketing Coordinator at Green Giftz
- Location
- Grand Rapids, MI, US
- LinkedIn followers
- 500 followers
About Braelyn McCalister
With background in crafting social strategies and campaigns for diverse brands, I’ve…
Experience
Marketing Coordinator
Sep 2024 — Present · Grand Rapids, MI, US
Social Media - Develop, schedule & manage engaging and on brand content across all 5 social platforms - Monitor & analyze social performance - Stay up to date on emerging trendsEmail Marketing - Create, design, and send materials using MailChimp- Manage, update & segment email list to optimize campaigns - Generate creative content for eBlast that align with marketing strategy Graphic Design- Create & present client product proofs using Adobe Creative Suites - Prepare print ready art files for vendors - Review & reorder art proofs for accuracy - Prepare product mockups for clients - Assist with virtuals & images for client eStoresMisc- Assist in the design & creation look books - Collaborate with design team to ensure brand consistency - Photograph client projects - Manage marketing assets library - Assist with set-up for client meetings & events
Education
Grand Valley State University
Bachelor of Science - BS, Public Relations, Advertising, and Applied Communication
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