Brady Rimington
Ecommerce Manager @Sovereign Brands
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WORK HISTORY
Ecommerce Manager @Sovereign Brands
Responsible for leading eCommerce, DTC, and consumer engagement of the Sovereign Brands portfolio of wines and spirits.
EDUCATION
University of Nevada, Reno
Bachelor's Degree, English; Advertising
University of Nevada, Reno
Bachelor's degree, English Language and Literature/Letters
SKILLS
ABOUT BRADY RIMINGTON
I build eCommerce programs that go from $0 to millions.That\'s not a tagline — it\'s a track record. The channel I built from scratch most recently just earned $2.6M in 2025, representing 163% YoY growth and more than 6x the stated target. Before that: 275% YoY growth at WX Brands, 152% eCommerce growth at PlumpJack Group,$3.6M in web revenue at Bounty Hunter Wine & Spirits.The common thread isn\'t the company. It\'s the playbook.I specialize in building and scaling digital marketing and eCommerce programs for premium alcohol and beverage brands — DTC strategy, paid media, email, affiliate, influencer, and the infrastructure underneath it all. I\'ve done this across some of the most recognizable names in the category, including Bumbu (the #1 super-premium rum in the world), Luc Belaire, Bread & Butter, PlumpJack and Silver Oak.What I\'m known for:→ Building eCommerce and DTC programs from the ground up — not optimizing what already exists→ Omnichannel strategy for regulated, premium beverage brands→ Revenue-driving programs across affiliate, email, paid media, and influencer→ Full-stack execution: Wine Direct, Commerce7, Pour Now, Mik Mak, Squarespace, Shopify Plus, Klaviyo, impact.com, Google Ads, Meta Ads, Looker StudioIf you\'re in wine, spirits, or beverage and thinking seriously about DTC or digital growth — let\'s connect.
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