Brad R. Wucher

About Brad R. Wucher

As a creative marketing leader and former ad agency creative director, I specialize in building brand momentum through compelling storytelling, digital-first thinking, and performance-driven strategy. With more than two decades of experience, including 12 years in advertising and 200+ short-form broadcast spots under my direction, I bring a unique blend of creative insight, executive acumen, and operational excellence to every role. My expertise spans: Creative Direction & Video Strategy – I’ve led cross-functional teams in delivering platform-native video content that resonates in seconds and scales across channels—from TikTok and Instagram Reels to national television. I fuse storytelling with strategy to launch breakthrough campaigns that drive engagement and deliver results. Brand Leadership & Integrated Marketing – Whether repositioning an organization or launching a new service line, I develop end-to-end brand ecosystems rooted in market insight and powered by content. I lead with narrative and execute with purpose. Team Culture & Cross-Functional Collaboration – As a consensus builder and coach, I cultivate high-performing, multidisciplinary teams that thrive on shared vision, respect, and measurable results. I’ve led teams of 40+ and managed creative talent across remote, hybrid, and in-house environments. Performance & Budget Optimization – With experience managing budgets up to $10 million, I align marketing spend with business goals, leveraging analytics and experimentation to improve outcomes and maximize ROI. From higher ed to healthcare, from nonprofit to B2C and B2B, I bring a story-first, strategy-always mindset to solving brand challenges and inspiring audience action. I’m energized by innovation, obsessed with execution, and driven to lead work that leaves a mark. If you’re seeking a creative executive who can shape strategy, lead teams, and deliver content that moves people (and metrics), let’s connect. b•••••••@gmail.com

Experience

1. Vice President of Markerting and Communications

   Marian University Indianapolis

   Jul 2024 — Present · Indianapolis, IN, US

Education

• S.I. Newhouse School of Public Communications at Syracuse University

  Bachelor of Science (BS)