Brad Streff
General Manager, Direct Sales - North America @Travelex Insurance Services
Omaha, NE, US
EMAILS
MOBILE NUMBERS
+91 *********19
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WORK HISTORY
Jan 2022 — Present
General Manager, Direct Sales - North America @Travelex Insurance Services
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Full P&L and management responsibilities of the direct-to-consumer distribution channel. Building and leading a team to optimize direct-to-consumer growth & execute strategy. Develop and implement digital strategies for all touchpoints across the customer lifecycle utilizing content, SEO, SEM, display, email, website optimization, and affiliate/partnerships. Analyze sales, website, campaign, and customer data to determine trends and create actionable insights.
SKILLS
Search Engine Optimization (SEO)Web AnalyticsMicrosoft ExcelOnline MarketingCustomer ServiceEmail MarketingContent MarketingData AnalysisCustomer ExperienceTrainingMicrosoft OfficeSalesPricingSearch Engine Marketing (Sem)Affiliate MarketingDigital MarketingGoogle AnalyticsE-CommerceMerchandisingCustomer SatisfactionMarketingRetail
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