Brad Streff
- Role
- General Manager, Direct Sales - North America at Travelex Insurance Services
- Location
- Omaha, NE, US
- LinkedIn followers
- 500 followers
Experience
General Manager, Direct Sales - North America
Jan 2022 — Present
Full P&L and management responsibilities of the direct-to-consumer distribution channel. Building and leading a team to optimize direct-to-consumer growth & execute strategy. Develop and implement digital strategies for all touchpoints across the customer lifecycle utilizing content, SEO, SEM, display, email, website optimization, and affiliate/partnerships. Analyze sales, website, campaign, and customer data to determine trends and create actionable insights.
Skills
- Search Engine Optimization (SEO)
- Web Analytics
- Microsoft Excel
- Online Marketing
- Customer Service
- Email Marketing
- Content Marketing
- Data Analysis
- Customer Experience
- Training
- Microsoft Office
- Sales
- Pricing
- Search Engine Marketing (Sem)
- Affiliate Marketing
- Digital Marketing
- Google Analytics
- E-Commerce
- Merchandising
- Customer Satisfaction
- Marketing
- Retail
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