Brad Wilson

About Brad Wilson

Brad is a consumer technology and digital media executive known for his mission-driven leadership. He has grown and transformed some of the most recognizable consumer brands, including HBO Max, LendingTree, and Travelocity. He currently serves as CEO at Care.com, where he is focused on growing and enhancing the global platform to better serve families and caregivers.Brad has a long history of driving innovation, building brands, and accelerating subscriber growth. As the U.S. General Manager at HBO Max and Head of Global Growth Capabilities, he launched the streaming service in 61 countries, growing global subscriptions from 54M to 78M in a highly competitive market. At Disney, he played a critical role in launching Disney+ and grew it to 30M subscribers globally. Brad has consistently built operational excellence around the customer journey. At LendingTree, he repositioned the brand and delivered record numbers across customer acquisition, revenue, and EBITDA. He also played a key role in Travelocity’s turnaround that helped steer Sabre, Travelocity’s parent company, to a successful IPO and the sale of Travelocity to Expedia, Inc.Additionally, Brad has served as a private and public company board member. He currently sits on the board of Koddi and is a strategic advisor for Advisor.com.

Experience

1. Chief Executive Officer

   Care.com

   Jun 2023 — Present · Dallas, TX, US

   Leading our mission to connect families with trusted caregivers, and driving innovative solutions that empower parents and caregivers alike. As CEO of Care.com, I am privileged to lead our strategic growth, foster a culture of compassion and excellence, and champion technology that transforms the care economy. With a focus on community and impact, we are dedicated to scaling Care.com’s platform to support millions of families worldwide.

Education

• The University of Texas at Austin

  B.S.

• SMU Cox School of Business

  M.B.A., Finance, General

Skills

• Forecasting
• Digital Media
• Pricing
• Analytics
• Business Strategy
• Data Conversion
• Direct Marketing
• Marketing Communications
• Sem
• Multi-Channel Marketing
• Online Marketing
• Positioning
• Competitive Analysis
• Start-Ups
• Email Marketing
• Social Media
• Digital Strategy
• Marketing
• Business Development
• Digital Marketing
• Product Management
• Crm
• Lead Generation
• Product Marketing
• Customer Acquisition
• Online Advertising
• Consulting
• Strategic Partnerships
• Business Alliances
• P&L Management
• Leadership
• Mergers & Acquisitions
• Entrepreneurship
• New Business Development
• Customer Retention
• Mobile Marketing
• Modeling
• Brand Management
• Cross-Functional Team Leadership
• Marketing Strategy