Brad Rock

About Brad Rock

RELATIONAL REVENUE LEADER | REVENUE ARCHITECTP & L up to $35M | 300% Revenue Growth in 3 Years | Teams of 25+I spent two decades in capital healthcare sales, where I learned that multi-million dollar partnerships aren’t built on pitches—they’re built on deep, multi-year relational rigor. While my foundation in public accounting provided the financial insight to drive corporate growth, my real impact has always come from navigating complex human connections. I’ve found that a business-minded perspective is most powerful when it’s rooted in a heart for people.Ten years ago, I shifted to philanthropy, finding my “highest and best use” in helping families architect legacies. As a Revenue Architect, I’m trading administrative drag for mission velocity—building the strategies and systems that transform philanthropic potential into a maximum Return on Mission. I’m at my best when I’m in the field—leading at the point of impact—to ensure we are turning vision into reality.THE STRATEGIC BRIDGEI bridge top-tier corporate sales leadership with transformative non-profit development, applying P&L rigor to philanthropic sustainability.• P&L & PERFORMANCE RIGOR: I apply C-suite business acumen to build and lead high-performing teams, ensuring fundraising is treated as a strategic growth engine.• HIGH-STAKES CULTIVATION: Expertise in navigating complex stakeholder ecosystems to architect transformational principal gifts through innovative, donor-centric strategies.• MISSION VELOCITY: A track record of driving 300% revenue growth by creating “giving handles” and vision pillars that make complex global missions tangible for high-net-worth investors.CORE COMPETENCIES— Strategic Planning & Execution— Major & Principal Gift Cultivation— Capital Campaign Architecture— Corporate & Foundation Relations— Board Development & Engagement— P&L / Budget Management— Performance & Change Management— Data-Driven, Donor-Centric Fundraising

Experience

1. Founding Partner

   2 4 Philanthropy Partners

   Aug 2025 — Present · Austin, TX, US

   Launched strategic advisory practice to build sustainable, high-growth fundraising programs for non-profits— Serve as a fractional Chief Advancement Officer and executive coach, partnering with founders, CEOs, and boards to architect scalable systems and navigate leadership transitions— Implement proven, disciplined methodologies to help select organizations transition from transactional to high-impact relational fundraising— Equip development teams with the tools to build skills, ensure accountability, and secure transformative gifts.

Education

• Stephen F. Austin State University

  BBA, Accounting/Comptuer Science

  1983 — 1988

Skills

• Sales Force Development
• Forecasting
• Digital Media
• Healthcare IT
• Green Technology
• Business Strategy
• Medical Devices
• Html
• Management Consulting
• Start-Ups
• Territory Management
• Negotiation
• Sales
• Business Communications
• Talent Acquisition
• Key Account Management
• Healthcare
• Business Development
• Product Management
• Financial Services
• Hospital Sales
• Salesforce.com
• Cardiology
• Sales Presentations
• Finance & Accounting
• Wordpress
• Business Relationship Management
• Strategic Partnerships
• Healthcare Information Technology
• Sales Turnaround
• P&L Management
• Leadership
• Mergers & Acquisitions
• Training
• Sales Operations
• Account Management
• Customer Service
• Incentive Programs
• Sales Management
• Market Development