Braden Buckner
- Role
- Creative Manager at Fry Reglet
- Location
- Atlanta, GA, US
- LinkedIn followers
- 500 followers
About Braden Buckner
One moment early in my career marked me. The Chairman of Waffle House walked into a…
Experience
Creative Manager
Jan 2021 — Present · Atlanta, GA, US
As the company’s first Marketing hire in their 70+ year history, spearheaded and led cross-functional teams to establish a brand strategy guide, helped launch a technical services department, and led the finding and onboarding of a creative agency as well as a rendering production house - Increased company’s paid impressions by 30x by reshaping media buying and marketing strategies without increasing spend; led to an increase in site traffic by 14% and user sessions by 18%- Serve on the Innovation Team to help set company direction and lead special projects across product launches, establishing training programs, redefining product logic, and more - Execute marketing strategies, media buying, creative direction, and copywriting for all print and digital ads, social, print, tradeshows booths, and more; design architectural spaces and manage a production house to develop renderings; manage a website agency, creative agency, and contractors/freelancers (including architects, custom fabrication shops, print shops, and graphic designers)- Lead the company’s culture committee, driving special projects like company-wide cross-training, interdepartmental management meetings, and direct an internal publication
Education
The University of Georgia
Bachelor of Arts (B.A.), English & Creative Writing
2007 — 2011
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