Braden Allred

Role
Crm Lifecycle Manager at Ancestry
Location
Provo, UT, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Braden Allred

I live by a simple motto:\'There is always a better way.\' Innovation is my driving…

Experience

  1. Crm Lifecycle Manager

    Ancestry

    Apr 2019 — Present

    Achieved remarkable results through personalization, with most tests demonstrating a 400-700% improvement in user engagement and increased site activity. Innovated data-driven personalization in emails, incorporating interactivity, dynamic content, and more. • Led CRM efforts for major business projects, partnering with product and commercialization teams, leading to a significant contribution to the company\'s quarterly revenue goals. • Orchestrated marketing initiatives to enhance in-product flywheel, expand customer database, and improve email engagement. • Executed a major marketing project to capture first-party data for targeted marketing efforts.

Education

  • Brigham Young University

    Bachelor of Science (BS)

    2009 — 2013

Skills

  • Saas
  • Sales
  • Indesign
  • Qualtrics
  • Cooking
  • Strategic Thinking
  • Sales Process
  • Team Leadership
  • Salesforce.com
  • UX Research
  • Strategic Partnerships
  • Training
  • Data Analysis
  • Captivate
  • Html
  • Rapid Prototyping
  • Insidesales.com
  • Social Networking
  • Sales Acceleration Technology
  • Product Development
  • Management
  • Customer Service
  • Lead Generation
  • Business Development
  • Management Consulting
  • Product Management
  • UX Design
  • Catering
  • Leadership
  • Jobs to Be Done
  • Scrum
  • Adobe Acrobat
  • Stragic Research
  • User Experience
  • Marketing
  • Team Building
  • Wireframing
  • Google Analytics
  • Account Management
  • Microsoft Word

Find verified contacts for anyone on LinkedIn

Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.

Free plan included · No credit card required

This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.

Braden Allred — Crm Lifecycle Manager at Ancestry in Provo, UT, US | Unifers