Brad Bennett
Senior Director Product Marketing @Gartner
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WORK HISTORY
Senior Director Product Marketing @Gartner
Promoted from Director of Product Marketing to Senior Director of Product Marketing at Gartner, where I currently lead the global product marketing team for the $2.5B+ IT End User Solutions division.• Led go-to-market strategy for four major product launches including a new AI product, exceeding launch revenue targets• Early member of product marketing team leading launch of first buyer personas and competitor battlecards, resulting in earning the Gartner Impact Award for measurable business results• Led creation of new portfolio positioning materials, and product pitch approach for use by 2,500+ Sales organization
EDUCATION
Texas Christian University
BBA, Management & Marketing, Minor Sociology
Texas Christian University
MBA, Marketing
ABOUT BRAD BENNETT
I am an experienced B2B product marketing leader with an entrepreneurial mindset and a servant-driven leadership style.I\'ve had the opportunity to serve in roles within Product Strategy, Demand Gen, Brand Marketing, Marketing Ops, Events, and Segment Marketing, but Product Marketing is where I truly thrive. I\'m passionate about understanding client needs, tracking market trends, conducting competitive intelligence, crafting product positioning, launching new products, and developing go-to-market strategies that deliver impact. I’ve found I have a knack for transforming complex information into clear, compelling messaging that resonates with target buyers and drives action.My diverse background and experience allows me to see the big picture, collaborate with cross-functional teams, and connect dots across teams and functions. Product Marketing is often the glue that brings go-to-market teams together, and my diverse experience and collaborative approach has helped me thrive in fast-paced environments.As a leader, I embrace the principles of servant-driven leadership and prioritize continual improvement, stewardship, creativity, and supporting the needs and growth of my team so they can do their best work. I\'m calm under pressure, continually curious, and I constantly strive to develop both myself and those around me.Additional details on my background-15+ years Product Marketing experience -20+ years B2B Marketing experience-Experience building high-performing marketing teams across four organizations-Leadership of teams with 20+ members-Diverse experience marketing to buyers in roles across AI, Data and Analytics, IT Infrastructure, Cybersecurity, Enterprise Architecture, Nonprofit, Event Management, Procurement, HR, and Travel-Experience in high-growth PE-backed organizations and public companies-Experience working with NotebookLM, Microsoft Copilot, and ChatGPT
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