Brad Becker
Director, National Retail Sales @Keurig Green Mountain, Inc
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WORK HISTORY
Director, National Retail Sales @Keurig Green Mountain, Inc
EDUCATION
Ohio University
Masters, Business Administration, Marketing
Ohio University
Scripps School of Journalism, Bachelors in Advertising Management, Specialization in Sociology
ABOUT BRAD BECKER
As a Director of Category Management at Keurig Dr Pepper Inc, I lead a team of 11 associates in managing over 1 billion distribution points across various channels, including Small Format, Convenience, Drug, and Dollar stores. With a proven track record of increasing Fair Share of Shelf to 105 Index, resulting in a $2B increase in retail sales, I have demonstrated my ability to drive revenue growth and profitable share increase for the company.In addition to my current role, I have also held leadership positions at Nielsen, where I led teams at Coca-Cola and Dr Pepper Snapple Group offices. I have a strong background in marketing strategy, innovation, insights, data analytics and shopper marketing. I focus on developing strategies that increase engmagement and profitability. I am passionate about leveraging data and analytics to drive business outcomes and deliver impactful results.
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