Brad Warner
Corporate Communications & Marketing Communications Strategy and Implementation
- Role
- Chief Marketing Officer at Btm Industrial Asset Partners
- Location
- Detroit, MI, US
- LinkedIn followers
- 500 followers
About Brad Warner
I am an integrated corporate communications expert serving the automotive and advanced…
Experience
Chief Marketing Officer
Jul 2024 — Present · Detroit, MI, US
Leading BTM Industrial’s marketing and communications function and its strategies and initiatives to enhance its brand as a leading asset disposition company assisting manufacturing companies with their surplus asset needs. This includes:>Brand development and management>Consignor and bidder customer engagement>Auction event marketing and promotion>Earned, owned, and paid content development and strategies>Print, digital, and social media asset management and advertising>Event management>Thought leadership and expert positioning>Media relations
Education
Michigan State University
Bachelor of Arts, Communications with an emphasis in Public Relations
1990 — 1994
Michigan State University
Bachelor's degree, Communications, Public Relations
Skills
- Newsletters
- Event Management
- Crisis Communications
- Business Planning
- Product Development
- B2b Marketing
- Integrated Marketing
- Budgeting
- Strategic Planning
- Automotive
- Advertising
- Corporate Communications
- Product Marketing
- Social Media Marketing
- Public Relations
- Internal Communications
- Media Relations
- Brand Management
- Cross-Functional Team Leadership
- Management
- Marketing Strategy
- Product Launch
- Brand Development
- Marketing Communications
- Marketing
- Sponsorship
- Market Planning
- Marketing Management
- Spokesperson
- Market Research
- Strategic Communications
- Budgets
- B2b
- Direct Marketing
- Business Development
- Competitive Analysis
- Digital Marketing
- Press Releases
- Leadership
- Speech Writing
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