Brad Parks
Chief Product and Go-to-market Officer (Cpo CMO) @Morpheus Data, Acquired By Hewlett Packard Enterprise Company In 2024
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WORK HISTORY
Chief Product and Go-to-market Officer (Cpo CMO) @Morpheus Data, Acquired By Hewlett Packard Enterprise Company In 2024
Development and execution of growth marketing and business development - growing ARR by 10X and sustaining over 35% YoY growth while incubating strategic route to market partners including HPE, which resulted in successful acquisition.• Orchestrated Successful Exit: Led content package and briefing delivery with potential strategic and private equity buyers and investors during diligence process.• Led Indirect Sales via OEM/GSI Partners: Built joint engineering and sales relationships with HPE, Dell, and Lenovo plus Accenture, Kyndryl, and Deloitte contributing 30% of revenue.• Executed Marketing and GTM Programs: Developed team of global and field marketing resources plus responsible use of agencies as company expanded to 12 global territories.• Developed New Market Category: Extended positioning from CMP to include FinOps and PlatformOps to deposition competitors and raise visibility of a unified approach.
EDUCATION
Colorado State University
BS, Computer Information Systems
Stanford University
Center for Professional Development, Innovation and Entrepreneurship Program
University of Denver - Daniels College of Business
MBA, Marketing and Entrepreneurship
Regis University
MSIT, Management of Technology, Oracle Database
SKILLS
ABOUT BRAD PARKS
TL/DR: Expert storyteller and former engineer with outbound product and GTM expertise at Fortune 500 and Lean Startup. Built and exited businesses plus carried a quota with P&L responsibility.TS/WM: Ambidextrous problem solver bridging the gap between technical and business acumen with cross-functional experience in growth marketing, product management, engineering, enablement, and sales. Track record of driving growth by establishing credibility, executing consistently, and communicating effectively. Strengths include product-market fit analysis, GTM strategy and messaging, sales enablement, direct / indirect sales, AR / PR communications, and marketing demand creation.
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