Brad Parks

About Brad Parks

TL/DR: Expert storyteller and former engineer with outbound product and GTM expertise at Fortune 500 and Lean Startup. Built and exited businesses plus carried a quota with P&L responsibility.TS/WM: Ambidextrous problem solver bridging the gap between technical and business acumen with cross-functional experience in growth marketing, product management, engineering, enablement, and sales. Track record of driving growth by establishing credibility, executing consistently, and communicating effectively. Strengths include product-market fit analysis, GTM strategy and messaging, sales enablement, direct / indirect sales, AR / PR communications, and marketing demand creation.

Experience

1. Chief Product and Go-to-market Officer (Cpo CMO)

   Morpheus Data, Acquired By Hewlett Packard Enterprise Company In 2024

   Aug 2019 — Present

   Development and execution of growth marketing and business development - growing ARR by 10X and sustaining over 35% YoY growth while incubating strategic route to market partners including HPE, which resulted in successful acquisition.• Orchestrated Successful Exit: Led content package and briefing delivery with potential strategic and private equity buyers and investors during diligence process.• Led Indirect Sales via OEM/GSI Partners: Built joint engineering and sales relationships with HPE, Dell, and Lenovo plus Accenture, Kyndryl, and Deloitte contributing 30% of revenue.• Executed Marketing and GTM Programs: Developed team of global and field marketing resources plus responsible use of agencies as company expanded to 12 global territories.• Developed New Market Category: Extended positioning from CMP to include FinOps and PlatformOps to deposition competitors and raise visibility of a unified approach.

Education

• Colorado State University

  BS, Computer Information Systems

• Stanford University

  Center for Professional Development, Innovation and Entrepreneurship Program

• University of Denver - Daniels College of Business

  MBA, Marketing and Entrepreneurship

• Regis University

  MSIT, Management of Technology, Oracle Database

Skills

• Go-to-Market Strategy
• Storage
• Sales Enablement
• Change Management
• Business Alliances
• SEO
• Demand Generation
• Product Marketing
• Messaging
• Cloud Computing
• Product Management
• Channel
• Strategy
• Enterprise Software
• Program Management
• Pre-Sales
• General Awesomeness
• Business Development
• Channel Partners
• Nas
• Partner Management
• Data Center