Brad Cross
CRO @ Sweed
- Role
- Chief Revenue Officer at Sweed
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Brad Cross
I\'m Vice President of Global Sales at Upflow, a Y Combinator-backed company that is revolutionizing how B2B companies get paid. With over 20 years of experience in leading and scaling early-stage SaaS startups, I have a proven track record of driving revenue growth, customer retention, and market expansion across various industries and regions. My specialties include strategic planning, sales leadership, GTM strategies, proposition development, turnaround/high-growth strategies, recruitment, training, and development. I am passionate about helping B2B companies optimize their cash flow, improve their payment processes, and increase their customer satisfaction with Upflow\'s innovative and user-friendly platform. My mission is to make Upflow the global leader in B2B payment solutions.
Experience
Chief Revenue Officer
Mar 2026 — Present · New York, NY, US
Sweed (Sweed POS) is an all-in-one cannabis retail technology platform designed to manage dispensary operations, including point of sale (POS), eCommerce, inventory management, marketing, and loyalty programs. Founded in 2017, it is specifically built for the cannabis industry to streamline workflows and improve compliance with state-level regulations
Education
Gloscat College
Physical Sciences
Marling Grammar School
GED, General Studies
1991 — 1996
Skills
- Sem
- Multi-Channel Marketing
- Crm
- Marketing Management
- B2b Marketing
- Strategy
- E-Commerce
- Email Marketing
- Sales Operations
- Customer Retention
- B2b
- Direct Marketing
- Social Media Marketing
- Mobile Devices
- Business Development
- Digital Marketing
- Leadership
- Sales Management
- Ppc
- Database Marketing
- Marketing
- Online Marketing
- Analytics
- Lead Generation
- Business Strategy
- Customer Acquisition
- Sales
- Cold Calling
- Social Media
- SEO
- Product Marketing
- Product Management
- Account Management
- Campaign Management
- Mobile Marketing
- Web Analytics
- Management
- Marketing Strategy
- Salesforce.com
- Strategic Planning
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