Brad Brower

About Brad Brower

I lead high-performing customer organizations that turn retention into a predictable growth engine.As Interim Director of the SMB segment at Avalara, I’m responsible for driving revenue performance, customer lifetime value, and scalable growth across a $500M+ ARR portfolio spanning customers. I lead a national team of 60+ across North America, focused on delivering measurable impact through retention, expansion, and customer engagement strategies.My leadership approach is rooted in accountability, performance, and team-first execution, principles shaped early as a former collegiate athlete and reinforced throughout my career leading high-performing organizations. I specialize in building and scaling teams, operationalizing go-to-market strategies, and transforming account management functions into proactive, value-driven growth engines.Throughout my career, I’ve focused on:• Driving net revenue retention and expanding wallet share across existing customers• Building scalable, data-driven operating models that improve performance and efficiency• Developing frontline leaders and creating cultures of ownership and execution• Leveraging partner ecosystems to unlock new growth channelsI’m passionate about developing talent, simplifying complexity, and delivering consistent, durable growth in dynamic environments. I thrive in roles where there’s an opportunity to scale, transform, and elevate how teams operate and where results matter.Always open to connecting with leaders focused on scaling revenue, building high-performance teams, and driving customer-centric growth.

Experience

1. Interim Director, Smb Segment (Customer Account Management)

   Avalara

   Jan 2026 — Present · Raleigh-Durham-Chapel Hill, NC, US

   Promoted to lead the SMB segment with full executive accountability for one of the company’s largest and most strategic customer portfolios, driving profitable growth, retention, and long-term customer value at scale.• Own P&L influence and strategic direction for the Mid-Market existing account segment, managing $500M+ in ARR across customers.• Lead and scale a 60+ person national organization (7 frontline leaders, 50+ Customer Account Managers +Lead) across North America, driving operational rigor, accountability, and consistent performance.• Architect and execute renewal and expansion strategies that maximize net revenue retention, increase wallet share, and strengthen enterprise customer loyalty• Elevate customer engagement model to a value-led, outcomes-driven approach, aligning tax compliance solutions to measurable business impact• Design and operationalize data-driven GTM strategies that accelerate upsell, cross-sell, and adoption across the customer base• Activate and expand partner ecosystem strategies to unlock incremental revenue streams and extend market reach• Drive organizational transformation through process optimization, performance management, and scalable account management frameworks• Partner cross-functionally with executive leadership across Sales, Marketing, Product, and Partnerships to align on growth priorities and deliver a unified, customer-centric strategyFocused on building a high-performance culture, strengthening leadership bench, and delivering durable, scalable growth across retention, expansion, and customer lifetime value.

Education

• Campbell University

  Kinesiology and Exercise Science

  2007 — 2009

• North Carolina State University

  Bachelor of Science (BS), Sport Management

  2009 — 2012

Skills

• Employee Relations
• Outsourcing
• Screening Resumes
• Office Administration
• Applicant Tracking Systems
• Staffing Services
• Human Resources
• Intercollegiate Athletics
• Information Technology
• Cold Calling
• Sdlc
• Benefits Negotiation
• Interviewing
• Talent Acquisition
• Software Development Life Cycle (Sdlc)
• Training
• Leadership
• Athletic Administration
• Resource Management
• Screening
• Technical Recruiting
• Consulting
• Vendor Management
• Temporary Placement
• Recruiting
• Marketing
• Staff Augmentation
• Interviews
• Leadership Development
• Internet Recruiting
• Athletic Training
• IT Recruitment
• College Recruiting
• Networking
• Personal Development
• Management
• Team Building
• Conflict Resolution
• Organizational Development
• Service Delivery