Brad Bethune

Global Event Marketing | Sponsorship Activations | Strategic Initiatives

Role
Sr Marketing Manager at Aidoc
Location
Seattle, WA, US
LinkedIn followers
500 followers
Advertising & MarketingView LinkedIn profile

About Brad Bethune

A versatile and hands-on senior event marketing leader with experience and expertise in building strategic and tactical marketing campaigns and events in B2B and consumer businesses. Successfully manages teams, clients, brands, vendors, sponsors and agencies for an extremely wide variety of in-person and virtual projects, events and campaigns.KEY SKILLS, EXPERTISE & VERTICALS Global Event Strategy & Execution B2B Trade Shows & Partner Activations Sponsorship & Vendor Negotiations CRM (Salesforce, Eloqua, Marketo, Cvent) Integrated Campaigns & Demand Generation Budget Management & ROI Optimization Cross-Functional Team Leadership Data-Driven Performance Analysis Executive & Partner Engagement Artificial Intelligence / AI Medical Device SaaS, CPaaS Consumer Products Manufacturing Sports Marketing LifestyleSpecialties: Consumer brand management, retail channel management, large scale event production (consumer and B2B), experiential marketing, account management, online/print/radio/TV advertising campaign development, product packaging, promotion, public relations management, innovative in-store merchandising, business development, project management and sponsorship sales.

Experience

  1. Sr Marketing Manager

    Aidoc

    May 2025 — Present

Education

  • Washington State University

    BA, Business Administration, Advertising, Sport Management

Skills

  • Integrated Marketing
  • Digital Media
  • Customer Service
  • Brand Management
  • B2b
  • Marketing Strategy
  • Strategy
  • E-Commerce
  • Marketing
  • Event Management
  • Strategic Planning
  • Public Relations
  • Market Planning
  • Trade Shows
  • Advertising
  • Event Planning

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Brad Bethune — Sr Marketing Manager at Aidoc in Seattle, WA, US | Unifers