Borzási Aba Sándor

B2b & Trade Marketing Technology Business Analyst @BAT

London, GB

I spearheaded digital technology initiatives across our area, involving 20+ countries within a dynamic, diverse team environment. My role was pivotal in ensuring optimal digital solutions for various business teams, from research and trend analysis to vendor selection and solution implementation. Managing end-to-end processes, from onboarding vendors to ongoing performance tracking.Key Responsibilities:• Research and adoption of cutting-edge digital solutions to enhance business operations.• Vendor selection processes, ensuring alignment with business objectives and standards.• Performance tracking of implemented technologies, providing insights for continuous improvement.• Monthly newsletters production for high-level management, highlighting digital B2B performance across multiple countries.• Establishing performance tracking standards for existent businesses and newly onboarded countries, ensuring alignment with existing operations.• Facilitating a Centre of Excellence forum, fostering collaboration, knowledge sharing, and best practice exchange among multiple business and support teams.Skills Highlight:• Goal-oriented mindset with a proactive and positive approach to achieving results.• Proficient in fostering collaboration and bringing diverse stakeholders together towards common objectives.• Continuous development of storytelling skills to effectively communicate ideas and strategies.

BPP

AI Transformation Specialist - Business Analyst - Apprenticeship , Information Technology

Babes-Bolyai University

Master's degree, Marketing Strategies and Policies

Babes-Bolyai University

Bachelor's degree, Marketing/Marketing Management, General

Liceul Teoretic "Báthory István" - Clasă Matematică - Informatică Intensiv Informatică

High School , Infomatics

İstanbul Aydin University

Erasmus , Engineering