Bonnie Schroader

WORK HISTORY

EDUCATION

SKILLS

ABOUT BONNIE SCHROADER

As a seasoned Digital Marketing and ECommerce Director, I specialize in creating data-driven strategies that transform customer journeys, enhance profitability, and optimize ROI on a global scale. With over a decade of hands-on experience, I\'ve led award-winning social media campaigns, driven exponential growth in ad sales, and successfully managed complex multi-country eCommerce projects. My analytical prowess enables me to visualize intricate processes and implement strategic marketing tactics that marry technology with user experience, ensuring seamless and profitable customer interactions across all digital touchpoints.My expertise spans across paid digital advertising, social media marketing, email marketing, marketing automation, SEO, and content marketing. Notable achievements include a 665% increase in ad sales revenue within 10 months, organic social growth from 40K to 1M followers in just 20 months, and spearheading \"Operation Unify\"—a project that standardized branding and improved usability across 53 country-specific eCommerce sites in 27 languages and currencies.As a leader, I am passionate about fostering collaboration and mentoring teams to achieve outstanding results. Whether it\'s optimizing user experience through customer journey mapping or driving engagement through high-quality content, I thrive in environments where strategic thinking and innovation are key.Currently, I am the Director of Global Ecommerce at Amare Global, where I lead the eCommerce roadmap, UI/UX design, digital asset management, and front-end content for global direct sales. I have a proven track record in driving digital transformation, increasing conversion rates, and leading teams to deliver top-tier results in competitive markets.