Bonnie Michael

About Bonnie Michael

Highly accomplished Brand Strategist and Digital Marketing Leader with deep experience driving brand transformation and growth across diverse sectors (Finance, Hospitality, Technology, SaaS, Auto, FMCG). Proven expertise in developing compelling brand architecture, defining value propositions, and executing data-driven, omni-channel marketing strategies for global brands (India, SEA, MEA, Australia). Adept at leveraging consumer insights (VoC), customer journey mapping, and creative technology to enhance customer experience (CX) and build brand equity. A customer-centric leader with a strong track record in cross-functional leadership, stakeholder management, agency management, and achieving measurable business outcomes through data-driven decision making and ROI optimization. Possesses strong strategic thinking, communication, and problem-solving capabilities.

Experience

1. Creative Technologist & Partnerships Lead

   Google

   Dec 2022 — Present · Mumbai, IN

   Delivered incremental revenue of $8.4Mn in 2025 through creative consults• Collaborated with APAC teams to unlock quarterly revenue of $4Mn through Global Clients• Spearheading partner adoption of new Google products/formats through cross-functional collaboration.• Providing strategic consultation to brands/agencies, aligning MarTech solutions for impact & marketing ROI.

Education

• K. J. Somaiya College of Arts & Commerce

  Bachelor of Commerce (B.Com.), Investment analysis & portfolio management

  1996 — 2001

• Xavier Institute Of Communications

  Advanced Diploma, Advertising, Marketing & Communications

  2004 — 2005

• St. Pius X High School

  SSC, High School/Secondary Diplomas and Certificates

  1984 — 1996

Skills

• Management
• Marketing
• Social Media Marketing
• Social Media Strategist
• Ppc
• Mobile Marketing
• Online Marketing
• Customer Relationship Management (Crm)
• Sem
• Event Planning
• Digital Marketing
• Team Leadership
• Customer Experience Management
• Hospitality Marketing
• Public Relations
• Crm
• Creative Strategy
• Leadership
• Advertising
• Blogging
• Account Management
• Marketing Communications
• Media Planning
• Strategy
• Customer Engagement
• Digital Engagement
• Market Research
• Team Management
• Brand Management
• Marketing Strategy
• Creative Direction
• Digital Media
• Social Media
• Digital Strategy
• Brand Development Strategy
• Online Advertising
• Strategic Creative Development