Bob Pearson

author, teacher, advisor, investor

Role
Lecturer, Marketing at Texas Mccombs School Of Business
Location
Austin, TX, US
LinkedIn followers
500 followers

Experience

  1. Lecturer, Marketing

    Texas Mccombs School Of Business

    Aug 2018 — Present · Austin, TX, US

    Developing a new marketing course based on the principles outlined in Storytizing: What\'s Next After Advertising

Education

  • Fairleigh Dickinson University

    MBA, Pharmaceutical Studies

    1988 — 1993

  • University of North Carolina at Greensboro

    Bachelor of Arts, Communications

    1980 — 1985

Skills

  • Product Marketing
  • Social Networking
  • Social Media Marketing
  • Integrated Marketing
  • Strategic Partnerships
  • Strategic Communications
  • Strategy
  • E-Commerce
  • Brand Development
  • Social Media
  • Thought Leadership
  • Leadership
  • Sales
  • Business Intelligence
  • Management
  • Recruiting
  • Communication Training
  • Marketing
  • Data Analysis
  • Digital Strategy
  • Crisis Communications
  • Online Marketing
  • Communications Planning
  • Digital Media
  • Analytics
  • Public Relations
  • Internal Communications
  • Media Relations
  • Business Strategy
  • Cross-Functional Team Leadership
  • Content Strategy
  • Marketing Strategy
  • Crm
  • Entrepreneurship
  • Marketing Communications
  • Market Research
  • Strategic Planning
  • Business Development
  • Digital Marketing
  • Message Development

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Bob Pearson — Lecturer, Marketing at Texas Mccombs School Of Business in Austin, TX, US | Unifers