Bob Engelhart
President @Cobalt Sales Group
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WORK HISTORY
President @Cobalt Sales Group
Minneapolis, MN, US
We are the company to turn to when industrial companies are ready to adapt their sales and marketing to today’s modern buyers who are using the interest FIRST to connect and engage their business partners.RESULTS YOU CAN EXPECT:CEO leaders gain organic growth, competitive dominance, and increase company valuation. VP SALES gain increased sales revenue and margins by replacing their search for the elusive “hunter” salesperson with high-quality inbound leads, get in on deals before their competition, modern sales process, and tool. Cobalt’s unique and potent combination of commercial business ownership combined with deep expertise in Digital Sales and Marketing makes us the perfect partner for your commercial, industrial B2B company. Some of our services:• Digital Sales and Marketing strategy with plan development and implementation• Marketing automation• Sales process development• CRM implementation• Sales and marketing alignment. • Persona development and documentation• Buyer\'s journey development and documentation. • Content audit, strategy, calendar, and creation• Website services -\"go from online brochure to active sales tool.Let’s have a conversation, let me show you where you rank digitally vs your competition with a free competitive analysis.Bob E••••••••@cobaltsalesgroup.com61••••••25
EDUCATION
University of St. Thomas
Bachelor of Arts (B.A.)
SKILLS
ABOUT BOB ENGELHART
The engineers and procurement teams buying your industrial products are researching online long before they contact your sales team. The companies that show up with credible, authoritative online presence will dominate their industry – it’s that simple. With more than 20 years of experience owning and growing an industrial business, I understand the operational and sales realities commercial companies face. I approach digital not as a marketing activity, but as a long-term growth system. Most industrial firms rely heavily on referrals and legacy relationships. That foundation is valuable, but it is not scalable. Today’s digital-first buyers expect to find you, evaluate you, and trust you online before they engage. I work with CEOs, Owners, and Sales Leaders to build digital growth strategies that: • Establish clear authority in search and AI-driven results • Increase qualified inbound traffic and leads • Strengthen sales conversations with proof and credibility • Support expansion into new markets Recent outcomes include: • An industrial equipment manufacturer that moved from near-zero visibility to Page 1 rankings and #1 AI citation in its category, now generating consistent qualified leads. • An industrial wastewater company that grew from 4 ranking keywords to 185 across Pages 1–3, including 87 Page 1 positions, with a 23.7% AI citation rate compared to the next competitor at 1.5%. We focus on three core areas: Authority and Visibility Strategy, Revenue-Aligned Content, and Scalable Digital Infrastructure. If you are leading growth for a commercial or industrial organization and want a strategy aligned with how modern buyers research and decide, we should talk. b•••@cobaltsalesgroup.com 61••••••25
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