Bobby Conley

About Bobby Conley

I am a senior HR executive specializing in enterprise HR transformation, HR operating model design, Workday HCM leadership, people analytics, talent strategy, and organizational effectiveness across Fortune 500 and publicly traded companies. My experience spans digital HR enablement, shared services optimization, workforce planning, leadership development, culture transformation, and M&A integration delivering measurable improvements in performance, cost efficiency, and employee experience.I partner directly with C-Suite members to align people strategy with business strategy, modernize HR systems and processes, and build future-ready organizational capabilities. My work includes leading enterprise Workday transformations, architecting HR Shared Services, deploying predictive analytics, accelerating leadership pipeline development, and guiding complex integrations across multi-unit, multi-state, and global environments.Recognized as a strategic, data-driven HR leader, I bring deep expertise in HR technology, operating model redesign, organizational design, succession planning, total rewards alignment, and executive coaching. I thrive in environments undergoing transformation, modernization, or rapid growth—and excel at building high-performing HR teams that enable sustainable business outcomes.Specialties: CHRO | HR Executive Leadership | HR Transformation | Workday HCM | Talent Management | Workforce Planning & People Analytics | Succession Planning | M&A Integration | HR Operating Model | HR Technology Strategy | Shared Services | Organizational Design | Culture & Change Leadership | Leadership Development | Total Rewards Strategy | Digital HR | HR PMO | Board & C-Suite Advisory

Experience

1. Vice President, Human Resources Operations

   AutoNation

   Oct 2022 — Present · Dallas-Fort Worth, TX, US

   I strategically direct all HR operations, aligning my unique blend of analytical, managerial, and leadership skills to drive transformative HR initiatives that boost operational efficiency, enhance employee experiences, and support sustained business growth. Here are some of my key contributions:Strategic Leadership: Crafted and executed a comprehensive HR roadmap, aligning with AutoNation’s corporate goals to drive performance across all HR functions. Regularly monitored and presented key metrics to the executive team to inform strategic decisions.Collaborative Initiatives: Work closely with the Executive Committee members to analyze HR performance and trends, leading to significant enhancements in department efficiency through process improvements, new technology adoption, and industry benchmarking.Business Partnership: Acted as a dedicated HR business partner to the After-Sales business unit, contributing significantly to its $2.0B revenue while supporting over 5,550 employees in critical HR areas like employee relations and workforce planning.Technological Integration: Spearheaded the end-to-end development and implementation of Workday HRIS for over employees, significantly improving HR process efficiency and data accuracy.Data-Driven HR: Initiated predictive human capital analytics, enabling strategic planning and informed decision-making based on robust data analysis.Cost Management: Achieved a $4.5M annual reduction in Talent Acquisition SG & A expenses by founding an internal Talent Acquisition function, streamlining recruitment costs.Service Excellence: Established HR Shared Services, integrating HR Help Desk and centralized services, enhancing service delivery and operational coherence.Through these efforts, I not only support but actively propel AutoNation’s growth and operational excellence.

Education

• SHRM

  SHRM-SCP

• University of Phoenix

  MBA, Business Management

• University of Wisconsin-Parkside

  Finance, General

• University of Wisconsin-Parkside

  BS, Finance

Skills

• Development of Training Materials
• Sap
• Change Management
• Business Analysis
• Employee Training
• Training
• Organizational Design
• Organizational Development
• Project Implementation
• Talent Management
• Program Management
• Sap Implementation
• Stakeholder Engagement
• Organizational Structure
• Talent Development
• Project Management
• Pmo
• Cross-Functional Collaboration
• Problem Solving
• Training Delivery
• Assima Performance Suite
• Strategy
• Communications Strategy
• Business Process
• Business Process Re-Engineering
• Ms Project
• Training & Development
• Sap Erp
• IT Business Strategy
• Communications Planning
• Organizational Change
• Process Improvement
• Business Transformation
• Ms Word
• Management Consulting
• Business Process Improvement
• Team Management & Development
• Process Adoption
• Organizational Effectiveness
• Stakeholder Management