Bobbi A. Pritchett

About Bobbi A. Pritchett

Bobbi A. Pritchett is a dynamic media professional and cultural curator with a proven track record in radio promotions, branding, and audience engagement. An Atlanta native, Bobbi currently serves as the Promotions Director for Radio One DC, where she leads high-impact campaigns across 93.9 WKYS, Majic 102.3, Praise 92.7/95.9, and more. Her radio journey began in Birmingham, Alabama, as an intern at 98.7 Kiss FM and 95.7 Jamz. Only two months into her internship, her drive and passion earned her a role as a Promotions Assistant. After becoming a key player for the promotions team, she was able to venture into other departments at the radio station, which included Board Operator, Assistant Local Producer, and ultimately a Promotions Manager. Her dedication, work ethic, and ability to connect with audiences propelled her career forward, leading her to Washington, D.C, where she now thrives in an executive leadership role.A Magna Cum Laude graduate of Miles College, she holds a Bachelor of Arts degree in Electronic Communications and Mass Media Studies. Her commitment to excellence is reflected not only in her academic achievements but also in her leadership and service. She is a proud member of Alpha Kappa Alpha Sorority, Inc, a life member of Tau Beta Sigma National Honorary Band Sorority, Inc, and a member of the Lambda Pi Eta Communications Honor Society.With expertise spanning event production, strategic partnerships, and digital integration, Bobbi has played a key role in elevating the presence and performance of local brands such as The 14th-17th Annual Spirit of Praise, The 93.9 WKYS Women’s Empowerment Brunch, Majic 102.3/92.7 Majic Wednesdays, and so much more. Her leadership style is rooted in creativity, collaboration, and an unshakable commitment to excellence.A trusted force behind some of the market’s most engaging activations, Bobbi is deeply invested in creating spaces where culture, music, and community meet. Whether she’s curating memorable events, mentoring young professionals, or executing city wide initiatives, her goal remains the same: to inspire, amplify, and impact.

Experience

1. Promotions Director

   Urban One, Inc

   Feb 2022 — Present · Washington, DC, US

Education

• Bethune-Cookman University

  Mass Communication/Media Studies

• Miles College

  Bachelor of Arts - BA, Communications, Electronic and Visual Media