Bob Berry
Speaker, Teacher, Lead Presenter and Facilitator for Executive Challenge @Abilitie
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WORK HISTORY
Speaker, Teacher, Lead Presenter and Facilitator for Executive Challenge @Abilitie
Austin, TX, US
Abilitie\'s Executive Challenge is a cross-functional leadership development experience in which participants collaborate as executives and compete in a simulated marketplace while solving complex organizational problems. Executive Challenge is a laboratory for leaders, helping them understand organizational dynamics and their own opportunities for growth. In this simulation, leaders run an entire business: from forming strategy to making critical personnel decisions, setting operational capacities, and designing effective sales campaigns. Executive Challenge encourages self-awareness and tests cross-functional collaboration, operational excellence, and strategic thinking.
EDUCATION
University of Nebraska-Lincoln
Bachelor of Science, Computer Science
ABOUT BOB BERRY
In October, 2022, I happily retired from my full-time professional UX career and my Principal role at AnswerLab. After growing up in poverty, starting my first job at 11, and spending decades devoted to economic security for my family (with mixed results), to realize financial security at this stage of the story is a relief, a blessing, and an opportunity for new mischief. Creative and Service Endeavor: The Human-Computer MasterMind Academy - an online UX institute for mastering the art and science of human-computer interactions for the benefit of your business, your goals, and the users involved. This comprehensive and innovative research and optimization system includes an extensive learning platform and intensive online training program where I guide you through a thorough analysis and fine-tuning of your user-facing systems. Ask yourself: Have you experienced the agony of pouring any and often very substantial investments of time, money, effort, personal credibility, and self-respect into all variety of online programs, and then having the silent invisible users not engage and not respond? And have you felt the dread fear of \"I don’t know why, and I don’t know how to find out”? I will teach you a new online science of inquiry and action that will make the invisible visible and reveal how to relieve your agony. The truth is, how well your audience can make sense of, engage, and use the digital tools you present to them is THE source of your success - and your agony. The individual actions of real people with your web sites, apps, social media, video, and online learning drive everything you can hope to achieve. Your challenge is that all those drivers of your success are hidden from you. And when users struggle, you do too. You can become masterful at making all those human actions visible, with real users, in the real world, in real time. Then you\'ll learn to apply my science of ‘human-computer interactions’ to influence your online audience to respond, opt-in, and buy. Mastering this art of effective user experience will require effort and attention. And it works - I’ve done it for top companies around the world for the last 20 years. All outcomes in business — and in life — happen only within the experiences we encounter or provide. I’m Bob Berry — researcher, speaker, writer, innovator on the subject of compelling experience. Join my newsletter to follow the ways experiences transform life and business and get my free e-book on exceptional experiences: https://bobberry.ck.page/fe5c2e82f5 b•••@itstheusers.com - http://ItsTheUsers.com
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