Bob Petersen

18 years in the material handling and reusable packaging industry. Learning more everyday!

Role
VP of Sales and Marketing at Formall
Location
Milwaukee, WI, US
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

Experience

  1. VP of Sales and Marketing

    Formall

    Apr 2023 — Present

    We utilize the strength of metal and the flexibility of plastic through our design engineering expertise to provide optimized solutions for our customers. Formall has specialized in custom thermoformed plastic solutions since 1970. Building off of the success in thermoforming in 2006 we expanded into metal fabrication, making Formall the only manufacturer in the industry with thermoformed plastic and metal capabilities.

Education

  • University of Wisconsin-Eau Claire

    Business Administration

    1996 — 2001

  • Edgewood University

    MBA, Business Administration and Management, General

    2003 — 2005

Skills

  • Sales Management
  • Negotiation
  • Pricing
  • Sales
  • New Business Development
  • Sales Operations
  • Pricing Strategy
  • Forecasting
  • Account Management
  • Business Development
  • Strategic Planning
  • Key Account Management
  • Manufacturing
  • Market Planning
  • Cross-Functional Team Leadership
  • Marketing Strategy
  • Contract Negotiation
  • Product Development

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Bob Petersen — VP of Sales and Marketing at Formall in Milwaukee, WI, US | Unifers