Bob Gannon

About Bob Gannon

I\'m a high-energy executive-level business leader, entrepreneur, and advisor to Central Florida startups. In a career spanning multiple decades, I have had wide-ranging domestic and global experiences leading marketing & sales strategy, market & consumer insights, and data management/data analytics functions on both the vendor-partner and client side. I have expertise in numerous industries including grocery products, consumer goods, retail, and restaurants. By thoroughly understanding my client’s marketplace, categories, brands, and competition, and exceeding expectations in delivering business-building insights, I have has successfully developed, managed, and elevated C-level executive, marketing, and sales relationships with many of the world’s leading consumer goods & services companies, and marketing & sales strategy consultancies. I have held executive leadership positions with Nielsen, IPSOS, and The NPD Group on the vendor side. In the back half of my 17-year career at Nielsen, as SVP Managing Director Global Accounts, I lead clients teams responsible for generating hundreds of millions of dollars in revenue from Nielsen\'s top-tier \"Expert Partner\" clients in Europe across 18 countries, and I also managed Nielsen\'s global relationships with Kraft Foods and Gillette, across 70+ countries. In my most recent vendor-side role at The NPD Group, I was Executive Vice President of NPD and President of NPD’s Food Industry Sector where I managed a team of over 100 people who were responsible for delivering tens of millions of dollars in annual revenue. I have also had senior insights leadership roles on the client side with MillerCoors, Darden Restaurants, and Ruby Tuesday Restaurants. I was Director, Trade Insights at MillerCoors. At Darden, I was Director of Segmentation Planning and was also responsible for Darden\'s marketing mix and pricing analytics. In my most recent client-side role at Ruby Tuesday, I was VP Marketing Strategy and Insights and also lead Ruby Tuesday\'s Guest Relations function. I was a key contributor to the preparation of Ruby Tuesday quarterly and annual investor presentations. I have lived and worked throughout the U.S, as well as in Oxford, U.K, Brussels, Belgium, and Hamburg, Germany. A fervent advocate for personal development and the service-profit chain, I have designed, implemented, managed, and/or grown successful mentoring programs at multiple organizations including Nielsen, the University of Wisconsin\'s A.C. Nielsen Center for Marketing Research, and The NPD Group.

Experience

1. Client Success Lead

   Analitica

   Jan 2024 — Present · Orlando, FL, US

   ANALITICA empowers organizations to win through a singular focus on the Final Mile of their decision journeys. We are analytics industry veterans, providing decision-centric intelligence and tools to help our clients achieve heightened success. We bridge gaps between our client’s data assets and their decision making. Our focus areas are Data Strategy & Literacy, Data Visualization, Data Mining & Storytelling, and Analytic Bandwidth Enhancement.

Education

• Sacred Heart University

  B.S., Psychology

• Adelphi University

  M.A., Experimental Psychology

• Hult Ashridge Executive Education

  Certificate, Change Management

Skills

• Sales Operations
• Pricing Strategy
• New Business Development
• Business Development
• Fast-Moving Consumer Goods (Fmcg)
• Customer Relationship Management (Crm)
• Sales
• Market Research
• Consumer Behavior
• Fmcg
• Marketing
• Cross-Functional Team Leadership
• Marketing Strategy
• Shopper Marketing
• Project Planning
• Marketing Research
• Leadership
• Product Marketing
• Consumer Behaviour
• Competitive Analysis
• Customer Insight
• Analytics
• Analysis
• Business Insights
• Nielsen
• Financial Services
• Crm
• Market Planning
• Pricing
• Advertising Research
• Team Leadership
• Business Intelligence
• Enterprise Software
• Strategy
• Management
• Segmentation