Bob Carter

About Bob Carter

Bob Carter, President and Owner of The Carter Group is a veteran executive with a vast amount of experience in all phases of communication, providing senior counsel to a wide variety of clients. He has more than 40 years experience in strategic communications, publishing, healthcare and media management. For ten years, as corporate Vice President of Bayfront Health System, Inc. and Bayfront Life Services, he was the senior strategic advisor to the CEO and the Health Systems\' boards. His management responsibility included strategic planning, government relations, corporate and community relations, public affairs and marketing for this $300 million corporation. In 1986, Carter was asked by then Governor Bob Graham and Jack Eckerd to direct \"No Casinos\". As campaign manager, executive director and trustee, he conducted a successful statewide referendum supported by more than 70% of Florida voters. Carter spent the first 20 years of his career in news publishing, serving as Publisher and President of the Tampa Bay Business Journal, Publisher of South Magazine, Director of Marketing and Sales for Florida Trend Magazine. He had numerous writing and general management assignments with the St. Petersburg Times, and has hundreds of published articles and columns to his credit. Carter has received numerous publishing awards for excellence and more than 50 health care industry awards for innovation, communication expertise and reputation management. Most recently, he completed the Harvard University program conducted by Lawrence Susskind, Director of MIT - Harvard Public Disputes program entitled \"Dealing with an Angry Public.\" Carter is past Chairman of the Pinellas County Urban League, and has served on dozens of other boards including the Mahaffey Theater and the Florida Department of Law Enforcement and the St.Petersburg Museum of History. Specialties: Crisis Management, Public Relations, Government Relations, Business Consulting. Communication strategies

Experience

1. President and CEO

   The Carter Group

   Jan 1999 — Present · St. Petersburg, FL, US

   Disiplines include: Strategic consulting,Crisis Management, Public Relations, Marketing, Community Relations and Government Relations. Implimented major plans for corporations as large as Wal-Mart, Tampa Bay Rays and Duke Energy to smaller more local clients such as Abilities of Florida, Creative Clay and The City of St. Petersburg. range of engagements were from one year to 7 years.

Education

• Harvard-MIT

  Public Disputes Program, Crisis Management

  1996 — 1996

• College of William and Mary

  BA

Skills

• Strategic Communications
• Leadership
• Strategic Planning
• Executive Management
• Stategic Planning
• Public Speaking
• Reputation Management
• Marketing
• Community Development
• Crisis Management
• Public Relations
• Writing