Boaz Lichtenstein
CEO & Co-founder @Sassyclassy
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WORK HISTORY
CEO & Co-founder @Sassyclassy
Munich, DE
Our fashion label is bringing the newest fashion trends, happiness and confidence to customers in Germany! Discover highlights for your closet at:
ABOUT BOAZ LICHTENSTEIN
A passionate serial entrepreneur experienced and active within the Fashion, Agency & Ad-tech industry. Back in 2014 I embarked on my entrepreneurial journey, to found the fashion label \'SassyClassy\'. As CEO, my main focus points revolve around strategic, and operational tasks providing our company with its competitive edge. Fast forward +9 years,\'SassyClassy\' has grown into a well-known brand within its target audience. Hence my siblings and I decided to build the \'SocialCooks\' agency, that is driven by the experiences and knowledge we possess from building our own DTC company.As these businesses have been built on the pillars of eCommerce, we identified opportunities in regards to the interaction of merchandise analytics and dynamic product ads. This has enabled us to build \'ProfitDog\', an Ad-tech SaaS platform, that will level up your ads through feed-hacking and automation.
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