Bre Schumann

About Bre Schumann

Strategic Marketer | Pipeline Driver | Program and Project Leader Hi there! I’m a marketer with 15+ years of experience in demand generation, field marketing, and program management. I focus on blending creativity with data to deliver real results. For me, it’s about connecting with the right people at the right time, and making sure the message sticks.What I do:I’ve worked on everything from launching new products to running global campaigns. Along the way, I’ve learned that success doesn’t just come from having a solid strategy; it’s about working with teams to get it done. Whether it’s aligning closely with sales, optimizing marketing programs, or testing new approaches, I’m always focused on the big picture and the details that make things happen.What drives me:I love the mix of numbers and creativity in marketing. While I’m all for digging into data and measuring what works, I also believe that great marketing is about telling stories that resonate and drive action. The balance of innovation and improvement keeps me excited to solve problems and stay ahead of trends.Personal Vision:I want to be part of marketing teams that are not only focused on growing the business but also creating a culture where everyone feels connected. Collaboration between marketing and sales is key to driving the kind of growth that matters, and I’m passionate about building those bridges while keeping the team aligned on goals. I’m also a big believer in open communication, which helps teams stay connected, motivated, and aligned as we work together toward shared success.Competencies and Skills- Demand Generation & ABM- Cross-Functional Team Leadership- Global Campaign Strategy- Sales & Marketing Alignment- Marketing Analytics & Optimization- Event Marketing & Field Strategy- Video Editing (Camtasia)- Customer-Centric MessagingLooking forward to connecting with you!Be well.

Experience

1. Senior Marketing Manager, Enterprise Program Lead

   VIAVI Solutions

   Jul 2023 — Present

Education

• New Mexico State University

  Bachelor's Degree, Majors: Marketing & International Business; Minors: Economics & German Language

  2002 — 2006

• Technical University of Applied Sciences Würzburg-Schweinfurt (THWS)

  International Business

  2004 — 2005

• New Mexico State University

  MBA, Business Administration

  2008 — 2010

Skills

• Business Development
• Integrated Marketing
• Management
• Start-Ups
• Team Leadership
• Marketing Communications
• Strategy
• Graphic Design
• Account Management
• Project Management
• Go-to-Market Strategy
• Product Marketing
• Social Networking
• Networking
• Strategic Partnerships
• Broadcast
• Marketing
• Strategic Planning
• Wireless
• Advertising
• Salesforce.com
• Copywriting
• Fundraising
• Marketing Strategy
• Telecommunications
• Product Development
• Analysis
• Mobile Devices
• Product Management
• Social Media Marketing
• Social Media
• Sales
• New Business Development
• Public Relations
• Media Relations
• Business Strategy
• Editing