Mary Beth Snyder
Proven Marketing Leader | Helping Companies Understand Customer Needs and Deliver Profitable Solutions
- Role
- Industry Principal at Yardi
- Location
- Cape Girardeau, MO, US
- LinkedIn followers
- 500 followers
About Mary Beth Snyder
I\'ve had many years of experience in Product/Services Management. During this time, I loved making sales teams more effective by generating qualified leads and providing them with marketing materials that open doors. I enjoyed the challenge of understanding customer needs and helping prospects/customers solve their problems with relevant solutions that made them more productive and profitable. I loved my time spent focusing on the Public Sector, Healthcare industry and Occupational Health & Safety because I was improving and protecting lives. I work extremely well in a team environment and have been a team leader on several of my projects. I don’t let my title dictate my contributions but will do whatever is necessary to make the project successful. I believe that educating businesses and making them aware of issues allows solution providers an opportunity to sell. I started an “On the Job Webinar” series at Grainger and continued to educate accountants and Government agencies with webinars on key issues at Wolters Kluwer and Equifax generating over a million in sales. With today’s technology, the content developed can be promoted in various mediums throughout social media and in digital marketing to position the company as an expert, trusted adviser which will drive significant growth.I am prepared to make a significant contribution in the next step in my career.
Experience
Industry Principal
Jul 2023 — Present · Cape Girardeau, MO, US
Education
Webster University
M.A, Management
University of Wisconsin
Excellence, Marketing
Webster University
Master's in Management
Northern Illinois University
B.S, Elementary Education
Webster University
Master's degree, Management
Skills
- Lead Generation
- Pricing
- Solution Selling
- Business Planning
- Key Account Management
- Salesforce.com
- Training
- Customer Satisfaction
- New Business Development
- Marketing Management
- Sales Process
- Strategic Partnerships
- Saas
- Crm
- Product Management
- Sales Operations
- Sales Management
- Sales
- Product Marketing
- Sales Presentations
- Direct Sales
- Product Launch
- Segmentation
- Market Planning
- Account Management
- Competitive Analysis
- Contract Negotiation
- Selling
- Inventory Management
- Strategy
- E-Commerce
- Coaching
- Product Development
- Market Research
- Business Strategy
- Healthcare
- Business Development
- Leadership
- Strategic Planning
- Go-to-Market Strategy
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