Ryan B.

About Ryan B.

I am an Ed Tech leader that is inspired by the ability for learning in all its forms- academic, personal, upskilling, etc- to transform lives. In particular, I am interested in the challenge of producing and delivering high-quality, outcomes-based digital learning at scale. Currently, I am leading AI agile teams on several GAI-powered projects. I enjoy working in product because it sits at the intersection of the business and technology, represents the customer, and demands making data-driven tradeoffs that determine success or failure. I instill in my product teams to take mindful ownership of the end to end customer journey from research thru commercialization. Driven by a strong commercial mindset, I enjoy engaging with sales, marketing, finance and operations and their roles impacting product success and collaborating with leaders that manage those functions. In previous roles I have experience in both B2B and B2C, M&A, sales enablement, customer acquisition, product marketing, demand generation, complex negotiations, UX/human-centered design, and customer success. Most of all, I enjoy a major growth challenge and leading and building teams to success and excellence.Outside of work, I focus my time on my family, travel, reading, sports, exercise, music, and food and wine.

Experience

1. VP, Product, Learning and Adaptive

   Elsevier

   Jun 2022 — Present

   Lead a team of product managers developing our Nursing and Health Education learning platform and adaptive solutions. Currently, I am working on several company-wide initiatives on Generative AI and personalized learning including remediation and taxonomies. Serving as Product Lead Sherpath AI- the first GAI solution for nursing education- launched in October 2024.

Education

• Eastern Illinois University

  MA, History

• Gies College of Business - University of Illinois Urbana-Champaign

  MBA

• Eastern Illinois University

  BA, History and English

  1993 — 1995

• The American University of Paris

  Summer Independent Study, Art History, Art of the French Revolution

Skills

• Marketing Strategy
• Marketing
• Sales
• Online Advertising
• Digital Strategy
• Ebooks
• Management
• Direct Marketing
• Product Marketing
• Sales Presentations
• Social Networking
• Social Media Marketing
• Leadership
• Instructional Design
• Digital Marketing
• Text Editing
• Educational Technology
• Press Releases
• Digital Media
• Technical Writing
• Published Author
• Online Publishing
• Custom Publishing
• Strategy
• Publishing
• Team Leadership
• Product Development
• Strategic Partnerships
• Academic Publishing
• Textbooks
• Advertising
• E-Learning
• Facebook
• Market Research
• Email Marketing
• Lead Generation
• Newsletters
• Public Relations
• Online Marketing
• Content Development